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  1. Home
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  3. 東京5万ドル、香港は110万ドル——賞金格差が映すアジアの成長ステージ

東京5万ドル、香港は110万ドル——賞金格差が映すアジアの成長ステージ

2026 9/28
News Tournaments
5 July 20262026年9月28日
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7月に立川立飛アリーナで開催されたSansan東京オープンでは、日本勢が優秀な成績を収めました。藤原里華が女子シングルスを制して5月のマカオに続くツアー2連勝、船水雄太も男子ダブルスで金メダルを獲得しています。その直後、アジアのピックルボール専門メディアpickle.asiaが、2026年後半のPPA Tour Asia全6戦をまとめた観戦ガイドを公開しました。そこに並んだ数字は、日本の競技関係者が正面から受け止めるべきものです。東京オープンのプロ賞金は5万ドル(約775万円)で後半6戦の最少。一方、10月の香港スラムは最大110万ドル(約1億7,000万円)と、その差は22倍に達します。この開きは大会規模の違いという以上に、アジアのスポーツマネーがいまどこへ流れ、日本がその地図のどこに置かれているかを示しています。円換算は1ドル=約155円の概算です。

TOC

The prize map for the final six stops — Tokyo alone at $50,000

The 2026 PPA Tour Asia season runs across seven markets and ten stops. On the officially announced calendar, the first half travels through Hanoi (up to $300,000), Kuala Lumpur ($50,000), Macau ($70,000) and China ($70,000), then turns toward the back half from Tokyo in July. Prize money and dates for the final six stops are below.

Tournaments Location Schedule Pro prize money Yen equivalent (approx.)
Sansan Tokyo Open Tokyo / Tachikawa July 1–4 $50,000 7.75 million yen
Leapmotor Singapore Open Singapore July 23-26 $70,000 10.85 million yen
MB Ho Chi Minh City Open Ho Chi Minh City August 6-9 $70,000 10.85 million yen
China Open (second stop) China August 20-23 $70,000 10.85 million yen
Kuala Lumpur Cup Kuala Lumpur September 9-13 Up to $300,000 Up to 46.5 million yen
Hong Kong Slam Hong Kong October 19-25 Up to $1.1 million Up to 170 million yen

The structure is clear. A regular Open pays $70,000, a Cup-level event up to $300,000, and the season-ending Slam up to $1.1 million. Within thatthree-tier pyramid, Tokyo sits at $50,000, tied with May's Kuala Lumpur Open for the season low. Even among the bottom-tier Opens, it has been placed a rung lower still.

Who is putting up the money — the title sponsors

Compare the title sponsors and the gap comes into focus. Tokyo's title sponsor is Sansan, a business card management service. Singapore has Chinese EV maker Leapmotor, Ho Chi Minh City has the Vietnamese military-affiliated bank MB, and April's Hanoi Cup carried the same MB name.The background to a military-affiliated bank taking a pro tour title sponsorshipwas analyzed in an earlier article: in Vietnam, banks compete to build touchpoints with younger customers, pouring money into pickleball.

At the top, the Hong Kong Slam pairs up to $1.1 million in prize money with the season's biggest haul of1,500 ranking points, making it the largest professional pickleball tournament ever held in Asia. The seven-day run also includes amateur divisions. In the official announcement, Kimberly Koh of UPA Asia said the 2026 calendar reflects the growth of professional pickleball across Asia. The size of a purse is a direct read on how much capital and expectation each city attracts.

How the region and the industry see it

The tone of pickle.asia's back-half guide shows how hot regional fans are running.

  • The Hong Kong Slam is the top recommendation, billed as the one event to keep your calendar open for
  • 各大会のアマチュア登録枠は「予想より早く埋まる」傾向にあり、7月から9月に実施された複数の大会では公式登録の受付が終了するほどの人気を見せた
  • 深圳は香港から高速鉄道で約40分、クアラルンプール〜シンガポール間は約1時間と、域内を転戦する前提で移動時間や航空運賃の目安が案内されている

Across Southeast Asia and the Chinese-speaking markets, demand runs deep not just for watching pro events but for entering them at the same venue, so a guide article doubles as a trip-planning tool. That difference in heat feeds straight into the revenue gap discussed below.

How to read Tokyo's $50,000 — when results outrun the money

Ironically, Japan produced its best results of the season at Tokyo, the smallest purse on the schedule. Rika Fujiwara took the women's singles title for a second straight tour win after Macau in May, and Yuta Funamizu claimed gold in men's doubles.the level of play has already outrun the prize money.

The problem lies on the promotion side.As an earlier breakdown of the commercial design of the Tachikawa event at its openingshowed, Tokyo was a conservative build centered on Sansan's title sponsorship and ticket sales.streaming company 17LIVE arriving at the event with three pros on its rosteris a new way money is coming in, but on the question of who funds the purse, the layer is undeniably thin next to Vietnam's banks, the Chinese EV maker backing Singapore, and the capital gathering in Hong Kong. Each of them stacks prize money with a clear payback story: buying name recognition in a growth market. Pickleball sponsorship in Japan is still at the first-mover experiment stage, and no competition to bid purses higher has taken hold.

もう一つの構造要因がアマチュアエントリー収益です。PPA Tour Asiaの各大会はプロと同じ会場でアマチュアが試合に出られる建て付けで、その登録料が興行収入の柱になります。登録枠が予想より早く埋まる東南アジア・中華圏に対し、競技人口の裾野がまだ薄い日本では、このエンジンが十分に回りません。東京の5万ドルは日本の競技レベルの評価額ではなく、where expectations for the Japanese market stand today, and should be read that way.

Keeping Tokyo from ending up as a warm-up stop

Prize money and ranking points move together. Hong Kong carries 1,500 points; Singapore, 500. Top players build their year around high-point, high-purse events, so if Tokyo's purse stays where it is, the world's best will keep filing it under "a place to loosen up at the entrance to the Asian swing." Even as players capable of winning at home come through, the market value of those wins would stay the lowest in the region.

The ingredients, though, are coming together. Local players are in the title hunt, the event runs in an arena just outside central Tokyo, and the title sponsor is now a name worth putting on the marquee. Moving to the next tier, Cup level at up to $300,000, likely takes three things together: shifting from a single title sponsor to multiple backers, pulling in municipal and tourism money, and expanding the amateur field. Just as Shenzhen leans on being 40 minutes from Hong Kong by high-speed rail, Tokyo has Haneda and Narita, and with them the makings of a hub for the regional swing.

2026年後半の大会情報

7月から9月にかけて実施された4大会は、前売り登録が予想より早く埋まるなど、東南アジア・中華圏でのピックルボール人気の高さが示されました。各大会の詳細な結果は、PPA Tour Asia公式サイトで確認できます。

シーズン最終戦の香港スラムは、2026年10月19〜25日に開催されます。

Tournaments Location Schedule Practical notes
MB Ho Chi Minh City Open Ho Chi Minh City August 6-9 会場はGlobal City Sports Park。大会は実施済み
China Open (second stop) China August 20-23 中国本土での開催。大会は実施済み
Kuala Lumpur Cup Kuala Lumpur September 9-13 カップ級(最大30万ドル)。大会は実施済み
Hong Kong Slam Hong Kong October 19-25 7日間開催・アマチュア部門併催。1,500ポイントのシーズン最終戦。参戦を考える場合は早めの登録が必須

Takeaway — the prize gap is a map of headroom

東京5万ドルと香港110万ドルの22倍差は、日本の競技レベルの評価ではなく、興行としての期待値の差です。裏を返せば、アマチュア参戦の裾野と協賛の競争環境さえ育てば、賞金は市場に合わせて動きます。施設運営者は大会と連動したアマチュア向けイベントの企画を、協賛を検討する企業はベトナムの銀行やSansanの動きを先行事例とした費用対効果の物差しづくりを、競技者は香港スラムまで続くアジア転戦を前提にした年間設計を、それぞれ2026年後半から2027年初にかけて始めておく価値があります。2027年の東京大会に付く賞金額が、この期間の取り組みの答え合わせになります。

Sources

  • Six PPA Tour Asia Stops, One Region: Your Guide to the Rest of 2026(pickle.asia)
  • Hong Kong Slam To Close 2026 As PPA Tour Asia Reveals Calendar (PPA Tour Asia official)
  • Fujiwara Fairytale: Home Gold Closes Out Tokyo (PPA Tour Asia official)
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Author of this article

小島 怜's avatar Rei Kojima

I'm a pickleball enthusiast in my third year living in Vietnam. In high school I was on the badminton team, spending every day chasing the shuttle. Now, amid the buzz of Ho Chi Minh City, I'm fully immersed in the speedy volleys my badminton background enables and the strategic mind games unique to pickleball. I'll casually share the real playing scene in Vietnam—local court info and improvement tips that only a former badminton player would know!

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