{"id":3742,"date":"2026-06-13T16:32:44","date_gmt":"2026-06-13T07:32:44","guid":{"rendered":"https:\/\/pickle-times.com\/news\/vvv-topseries-acquisition\/"},"modified":"2026-09-28T15:59:32","modified_gmt":"2026-09-28T06:59:32","slug":"vvv-topseries-acquisition","status":"publish","type":"news","link":"https:\/\/pickle-times.com\/en\/news\/vvv-topseries-acquisition\/","title":{"rendered":"Publicly listed VVV Sports acquires the European, Middle Eastern, and African pickleball circuit \u201cTOPSERIES\u201d\u2014raising about \u00a5970 million for a dual Nasdaq listing and U.S. expansion"},"content":{"rendered":"

Listed on London's Aquis market,VVV Sports<\/strong>announced that it will acquire the international pickleball touring seriesTOPSERIES Pickleball<\/strong>\u201d over three days,100%<\/strong>centered on Europe, the Middle East, and Africa (EMEA). Along with it, it plans to raise5 million pounds (about 970 million yen)<\/strong>through a share issue, aiming for aNasdaq dual listing<\/strong>\u3068\u3001\u30de\u30a4\u30a2\u30df\u3092\u62e0\u70b9\u3068\u3059\u308b\u7c73\u56fd\u4e8b\u696d\u4f1a\u793e\u300cVVV USA\u300d\u8a2d\u7acb\u306b\u3088\u308b\u5168\u7c73\u9032\u51fa\u3092\u72d9\u3046\u3002<\/p>\n

What is TOPSERIES -- one of EMEA's largest international touring series<\/strong><\/h2>\n

TOPSERIES is a pro touring series launched in January 2026, specialized in Europe, the Middle East, and Africa. It organizes a year-round event calendar in the region, aiming to expand US-led pro pickleball into EMEA. Through the acquisition, VVV Sports brings this touring series under its umbrella, securing a foundation for player development, event operation, and commercial partnerships all at once. The financial terms of the acquisition are undisclosed.<\/p>\n

\u7d71\u5408\u7684\u306a\u30b9\u30dd\u30fc\u30c4\u7d4c\u55b6\u2014\u2014\u300c\u8208\u884c+\u65bd\u8a2d+\u5546\u696d\u300d\u306e\u5b9f\u5c55\u958b<\/strong><\/h2>\n

VVV Sports\u306f\u30d1\u30c7\u30eb\u3068\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u3068\u3044\u3046\u6025\u6210\u9577\u30b9\u30dd\u30fc\u30c4\u306e\u30a4\u30f3\u30d5\u30e9\u69cb\u7bc9\u3092\u63b2\u3052\u308b\u6301\u682a\u578b\u306e\u4e8b\u696d\u4f53\u3067\u3001\u30b9\u30dd\u30fc\u30c4\u5358\u4f53\u3067\u306f\u306a\u304f\u300c\u8208\u884c+\u65bd\u8a2d+\u5546\u696d\u300d\u3092\u307e\u3068\u3081\u3066\u62bc\u3055\u3048\u308b\u6295\u8cc7\u4f1a\u793e\u578b\u306e\u7d4c\u55b6\u30e2\u30c7\u30eb\u3092\u7279\u5fb4\u3068\u3059\u308b\u3002TOPSERIES\u306e\u8cb7\u53ce\u3068\u4eca\u56de\u306e\u8abf\u9054\u306b\u3088\u308a\u3001\u540c\u793e\u306f\u3053\u306e\u7d4c\u55b6\u30e2\u30c7\u30eb\u3092EMEA\u5730\u57df\u3067\u672c\u683c\u7684\u306b\u5b9f\u88c5\u3059\u308b\u3053\u3068\u306b\u306a\u308b\u3002\u8abf\u9054\u8cc7\u91d1\u306f\u904b\u8ee2\u8cc7\u91d1\u3068\u5b50\u4f1a\u793e\u6295\u8cc7\u306b\u5145\u3066\u3001EMEA\u3067\u306e\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u570f\u5185\u9996\u4f4d\u3092\u76ee\u6307\u3059\u3068\u8aac\u660e\u3057\u3066\u3044\u308b\u3002<\/p>\n

\u5730\u57df\u5c55\u958b\u306b\u3088\u308b\u30b0\u30ed\u30fc\u30d0\u30eb\u7af6\u4e89\u529b\u306e\u69cb\u7bc9<\/strong><\/h2>\n

VVV\u304cTOPSERIES\u3092\u5098\u4e0b\u306b\u53ce\u3081\u3001Nasdaq\u4e0a\u5834\u3067\u306e\u8abf\u9054\u8cc7\u91d1\u3092\u7528\u3044\u3066\u30de\u30a4\u30a2\u30df\u306bVVV USA\u3092\u8a2d\u7acb\u3059\u308b\u8a08\u753b\u306f\u3001EMEA\u5730\u57df\u3067\u306e\u4e8b\u696d\u6210\u529f\u3092\u7c73\u56fd\u5e02\u5834\u306b\u8907\u88fd\u30fb\u5c55\u958b\u3059\u308b\u6226\u7565\u3067\u3042\u308b\u3002\u540c\u6642\u306b\u3001\u3053\u3046\u3057\u305f\u7d71\u5408\u7d4c\u55b6\u30e2\u30c7\u30eb\u304cEMEA\u3067\u5b9a\u7740\u3059\u308b\u3053\u3068\u3067\u3001TOPSERIES\u5098\u4e0b\u306e\u9078\u624b\u30fb\u5927\u4f1a\u95a2\u4fc2\u8005\u30fb\u30b9\u30dd\u30f3\u30b5\u30fc\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u56fd\u969b\u6a19\u6e96\u306b\u8fd1\u3044\u904b\u55b6\u4f53\u5236\u304c\u69cb\u7bc9\u3055\u308c\u308b\u3002\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u304c\u7c73\u56fd\u4e2d\u5fc3\u306e\u7af6\u6280\u304b\u3089\u56fd\u969b\u5316\u3059\u308b\u6bb5\u968e\u3067\u3001\u5730\u57df\u3054\u3068\u306e\u5de1\u56de\u6226\u7d44\u7e54\u3092\u7d71\u5408\u3057\u3001\u4e0a\u5834\u8cc7\u672c\u306b\u3088\u308a\u898f\u6a21\u3092\u62e1\u5927\u3059\u308b\u52d5\u304d\u304c\u9032\u5c55\u3057\u3066\u3044\u308b\u3002\u3053\u308c\u306f\u7af6\u6280\u306e\u7523\u696d\u5316\u3092\u52a0\u901f\u3055\u305b\u308b\u3068\u3068\u3082\u306b\u3001\u5927\u4f1a\u904b\u55b6\u3084\u30b9\u30dd\u30f3\u30b5\u30fc\u8a2d\u8a08\u306e\u65b9\u6cd5\u8ad6\u304c\u3001\u5730\u57df\u3092\u8d85\u3048\u3066\u6a19\u6e96\u5316\u3055\u308c\u308b\u53ef\u80fd\u6027\u3092\u793a\u5506\u3057\u3066\u3044\u308b\u3002<\/p>\n\n\n\n\n\n\n\n\n\n\n
Item<\/th>\nDetails<\/th>\n<\/tr>\n<\/thead>\n
Acquiring company<\/td>\nVVV Sports (listed on London's Aquis market)<\/td>\n<\/tr>\n
Acquisition target<\/td>\nTOPSERIES Pickleball (an EMEA international touring series)<\/td>\n<\/tr>\n
Stake acquired<\/td>\n100% (amount undisclosed)<\/td>\n<\/tr>\n
Amount raised<\/td>\n5 million pounds (about 970 million yen)<\/td>\n<\/tr>\n
Listing plan<\/td>\nNasdaq dual listing within 2026<\/td>\n<\/tr>\n
US base<\/td>\nEstablishing VVV USA in Miami<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Recommended Reading:
\nandDentsu Group Invests in a Pickleball Promotion Business -- Five Major Companies Team Up to Build an Industry Foundation<\/a>
\nandApollo x Dundon inject $225 million into the pickleball industry -- a huge ecosystem with an $750 million enterprise value<\/a>
\nandTennis institution Dunlop launches its first pickleball product lineup<\/a><\/p>\n

Source:City A.M.<\/a>\uff0fThe Luxury Network Magazine<\/a><\/p>","protected":false},"excerpt":{"rendered":"

London-listed VVV Sports acquires 100% of the TOPSERIES pickleball circuit. With 5 million pounds raised, it's eyeing a dual Nasdaq listing and a Miami-based U.S. expansion.<\/p>","protected":false},"author":1,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"ssp_meta_description":"","swell_btn_cv_data":"","pt_pr_sponsor":""},"categories":[53],"tags":[],"region":[],"class_list":["post-3742","news","type-news","status-publish","hentry","category-overseas"],"acf":{"summary":""},"_links":{"self":[{"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/news\/3742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/comments?post=3742"}],"wp:attachment":[{"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/media?parent=3742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/categories?post=3742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/tags?post=3742"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/region?post=3742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}