{"id":3488,"date":"2026-04-22T13:00:00","date_gmt":"2026-04-22T04:00:00","guid":{"rendered":"https:\/\/pickle-times.com\/?post_type=news&p=3488"},"modified":"2026-09-28T15:59:06","modified_gmt":"2026-09-28T06:59:06","slug":"yuta-funemizu-diadem-deal-2026-paddle-sponsorship-changes","status":"publish","type":"news","link":"https:\/\/pickle-times.com\/en\/news\/yuta-funemizu-diadem-deal-2026-paddle-sponsorship-changes\/","title":{"rendered":"\u8239\u6c34\u96c4\u592a\u304cDiadem\u3068\u5951\u7d04\u2500\u2500\u65e5\u672c\u30e9\u30f3\u30ad\u30f3\u30b01\u4f4d\u306e\u30d1\u30c9\u30eb\u79fb\u7c4d\u30012026\u5e74\u306f\u30d7\u30ed\u306e\u300c\u5927\u79fb\u52d5\u300d\u304c\u52a0\u901f"},"content":{"rendered":"

\u65e5\u672c\u4eba\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u9078\u624b\u3068\u3057\u3066\u56fd\u5185\u30e9\u30f3\u30ad\u30f3\u30b01\u4f4d\u306e\u8239\u6c34\u96c4\u592a\uff08\u3075\u306a\u307f\u305a\u30fb\u3086\u3046\u305f\uff09\u304c\u3001\u7c73\u56fd\u30d1\u30c9\u30eb\u30d6\u30e9\u30f3\u30c9\u300cDiadem\uff08\u30c0\u30a4\u30a2\u30c7\u30e0\uff09\u300d\u3068\u30b9\u30dd\u30f3\u30b5\u30fc\u5951\u7d04\u3092\u7de0\u7d50\u3057\u305f\u3002\u5951\u7d04\u306f2026\u5e741\u6708\u306b\u767a\u8868\u3055\u308c\u305f\u3082\u306e\u3067\u3001The Dink Pickleball\u304c2026\u5e74\u306e\u30d7\u30ed\u30d1\u30c9\u30eb\u5951\u7d04\u4e00\u89a7\u3067\u5831\u3058\u3066\u3044\u308b\u30022026\u5e74\u30b7\u30fc\u30ba\u30f3\u306fALW\uff08\u30a2\u30ca\u30fb\u30ea\u30fc\u30fb\u30a6\u30a9\u30fc\u30bf\u30fc\u30ba\uff09\u306eFranklin\u79fb\u7c4d\u3092\u7b46\u982d\u306b\u3001\u30c8\u30c3\u30d7\u30d7\u30ed\u306e\u30b9\u30dd\u30f3\u30b5\u30fc\u79fb\u52d5\u304c\u4f8b\u5e74\u306b\u306a\u3044\u898f\u6a21\u3067\u767a\u751f\u3057\u3066\u304a\u308a\u3001\u4e2d\u56fd\u30d6\u30e9\u30f3\u30c9Li-Ning\u306e\u7c73\u56fd\u5e02\u5834\u53c2\u5165\u3082\u542b\u3081\u3001\u30d1\u30c9\u30eb\u696d\u754c\u306e\u52e2\u529b\u56f3\u304c\u5927\u304d\u304f\u5857\u308a\u66ff\u308f\u308a\u3064\u3064\u3042\u308b\u3002<\/p>\n

\u8239\u6c34\u96c4\u592a\u3068Diadem\u5951\u7d04\u306e\u8a73\u7d30<\/h2>\n

\u8239\u6c34\u96c4\u592a\u306f\u3001\u65e5\u672c\u306e\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u7af6\u6280\u30b7\u30fc\u30f3\u3092\u727d\u5f15\u3059\u308b\u30c8\u30c3\u30d7\u30d7\u30ec\u30fc\u30e4\u30fc\u3060\u3002\u30c6\u30cb\u30b9\u304b\u3089\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u306b\u8ee2\u5411\u3057\u3001\u56fd\u5185\u5916\u306e\u5927\u4f1a\u3067\u5b9f\u7e3e\u3092\u91cd\u306d\u3066\u304d\u305f\u3002DUPR\uff08Dynamic Universal Pickleball Rating\uff09\u3067\u3082\u56fd\u5185\u6700\u9ad8\u6c34\u6e96\u306e\u30ec\u30fc\u30c6\u30a3\u30f3\u30b0\u3092\u6301\u3064\u3002<\/p>\n

Diadem\u306f\u30c6\u30cb\u30b9\u30e9\u30b1\u30c3\u30c8\u3067\u5b9f\u7e3e\u3092\u6301\u3064\u7c73\u56fd\u30d6\u30e9\u30f3\u30c9\u3067\u3001\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u52a0\u901f\u3055\u305b\u3066\u3044\u308b\u3002\u8239\u6c34\u3068\u306e\u5951\u7d04\u306f\u3001Diadem\u306e\u30a2\u30b8\u30a2\u5e02\u5834\u6226\u7565\u306e\u4e00\u74b0\u3068\u898b\u3089\u308c\u308b\u3002A Sponsor Move by a Pro Player Following ALW's Switch to Franklin<\/a>\u304c\u696d\u754c\u5168\u4f53\u3067\u52a0\u901f\u3059\u308b\u306a\u304b\u3001\u65e5\u672c\u5e02\u5834\u3092\u898b\u636e\u3048\u305f\u5951\u7d04\u3060\u3002<\/p>\n

List of Major Paddle Sponsor Moves in 2026<\/h2>\n\n\n\n\n\n\n\n\n\n\n\n\n
Player<\/th>\nFormer sponsor<\/th>\nNew sponsor<\/th>\nPoints of Note<\/th>\n<\/tr>\n<\/thead>\n
Anna Leigh Waters<\/td>\nPaddletek<\/td>\nFranklin + Nike<\/td>\nThe biggest deal in the industry's history<\/td>\n<\/tr>\n
Riley Newman<\/td>\nProXR<\/td>\nPaddletek<\/td>\nBecoming the face of Paddletek as ALW's successor<\/td>\n<\/tr>\n
Zane Navratil<\/td>\n\u2013<\/td>\nPaddletek<\/td>\nA pillar of Paddletek's new lineup<\/td>\n<\/tr>\n
Yuta Funamizu<\/td>\n\u2013<\/td>\nDiadem<\/td>\nJapan's No. 1 ranking \/ Asia strategy<\/td>\n<\/tr>\n
Tyler Loong<\/td>\n\u2013<\/td>\nVulcan<\/td>\nPPA Masters\u3067\u30d1\u30c9\u30eb\u30c7\u30d3\u30e5\u30fc\u4e88\u5b9a<\/td>\n<\/tr>\n
Dekel Bar<\/td>\nJOOLA<\/td>\n11Six24<\/td>\nOne of those who left JOOLA<\/td>\n<\/tr>\n
Eric Oncins<\/td>\nJOOLA<\/td>\nEngage<\/td>\nThe JOOLA departures<\/td>\n<\/tr>\n
Chris Haworth<\/td>\nBabolat<\/td>\nLuzz<\/td>\n\u65b0\u8208\u30d6\u30e9\u30f3\u30c9\u3078<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Li-Ning's U.S. Entry and the Rise of Chinese Brands<\/h2>\n

2026\u5e74\u306e\u30d1\u30c9\u30eb\u696d\u754c\u3067\u6700\u3082\u6ce8\u76ee\u3059\u3079\u304d\u52d5\u304d\u306e\u4e00\u3064\u304c\u3001\u4e2d\u56fd\u306e\u5927\u624b\u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9\u300cLi-Ning\uff08\u30ea\u30fc\u30cb\u30f3\uff09\u300d\u306e\u7c73\u56fd\u30d7\u30ed\u5e02\u5834\u53c2\u5165\u3060\u3002Li-Ning\u306f2\u672c\u306e\u65b0\u30d1\u30c9\u30eb\u3092\u767a\u8868\u3057\u3001\u30d7\u30ed\u9078\u624b\u3068\u306e\u5951\u7d04\u3092\u9032\u3081\u3066\u3044\u308b\u3002\u30d0\u30c9\u30df\u30f3\u30c8\u30f3\u3084\u30c6\u30cb\u30b9\u3067\u56fd\u969b\u7684\u306a\u5b9f\u7e3e\u3092\u6301\u3064Li-Ning\u304c\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u5e02\u5834\u306b\u672c\u683c\u53c2\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u65e2\u5b58\u30e1\u30fc\u30ab\u30fc\u306b\u4fa1\u683c\u3068\u54c1\u8cea\u306e\u4e21\u9762\u3067\u30d7\u30ec\u30c3\u30b7\u30e3\u30fc\u304c\u304b\u304b\u308b\u3002<\/p>\n

\u696d\u754c\u30a2\u30ca\u30ea\u30b9\u30c8\u306f\u300c2026\u5e74\u306f\u30d1\u30c9\u30eb\u30e1\u30fc\u30ab\u30fc\u306e\u6dd8\u6c70\u304c\u59cb\u307e\u308b\u5e74\u306b\u306a\u308b\u3002\u5927\u624b\u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9\u306e\u53c2\u5165\u3067\u4e2d\u5c0f\u30e1\u30fc\u30ab\u30fc\u306f\u5dee\u5225\u5316\u3092\u8feb\u3089\u308c\u308b\u300d\u3068\u5206\u6790\u3059\u308b\u3002Paddletek Group's Integration of ProXR and Yobow<\/a>is also positioned within this industry-reshuffling trend.<\/p>\n

On social media, while pro players say \"more player transfers are proof the market is growing,\" there are also reactions like \"as a fan, it's hard to keep up when your favorite player keeps changing.\" Industry insiders predict, \"2026 is a year the market expands too much, and consolidation will begin next year.\"<\/p>\n

Impact on Japanese players<\/h2>\n

\u8239\u6c34\u96c4\u592a\u306eDiadem\u5951\u7d04\u306f\u3001\u65e5\u672c\u306e\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u9078\u624b\u306b\u3068\u3063\u3066\u30b9\u30dd\u30f3\u30b5\u30fc\u7372\u5f97\u306e\u9053\u304c\u958b\u3051\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3059\u3002Diadem\u306f\u4eca\u5f8c\u3001\u65e5\u672c\u5e02\u5834\u5411\u3051\u306e\u88fd\u54c1\u5c55\u958b\u3084\u30a4\u30d9\u30f3\u30c8\u5354\u8cdb\u3092\u5f37\u5316\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n

\u30d1\u30c9\u30eb\u9078\u3073\u306e\u89b3\u70b9\u3067\u306f\u30012026\u5e74\u306e\u30b9\u30dd\u30f3\u30b5\u30fc\u79fb\u7c4d\u30e9\u30c3\u30b7\u30e5\u306b\u3088\u308a\u3001\u5404\u30d6\u30e9\u30f3\u30c9\u304c\u300c\u770b\u677f\u9078\u624b\u7528\u306e\u65b0\u30e2\u30c7\u30eb\u300d\u3092\u7d9a\u3005\u6295\u5165\u3059\u308b\u6d41\u308c\u304c\u751f\u307e\u308c\u3066\u3044\u308b\u300211Six24's Power 2 (equipped with HexGrit)<\/a>\u306e\u3088\u3046\u306a\u6280\u8853\u9769\u65b0\u30e2\u30c7\u30eb\u304c\u5897\u3048\u308b\u305f\u3081\u3001\u8cfc\u5165\u306e\u9078\u629e\u80a2\u306f\u78ba\u5b9f\u306b\u5e83\u304c\u308b\u3002<\/p>\n\n\n\n\n\n\n\n\n\n
Brands<\/th>\nFlagship player<\/th>\nSignature paddle<\/th>\nAvailability in Japan<\/th>\n<\/tr>\n<\/thead>\n
Franklin<\/td>\nAnna Leigh Waters<\/td>\nAurelius<\/td>\nSome shops plus overseas mail order<\/td>\n<\/tr>\n
Diadem<\/td>\nYuta Funamizu<\/td>\n(signature model not yet announced)<\/td>\nVia tennis shops<\/td>\n<\/tr>\n
JOOLA<\/td>\nBen Johns<\/td>\nHyperion C2 \/ Kosmos Pro V<\/td>\nDomestic distributor available<\/td>\n<\/tr>\n
Selkirk<\/td>\nTyson McGuffin<\/td>\nVanguard Power Air<\/td>\nDomestic distributor available<\/td>\n<\/tr>\n
11Six24<\/td>\nDekel Bar<\/td>\nPower 2<\/td>\nOverseas mail order<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Summary: 2026 Is a Turning Point for the Paddle Industry<\/h2>\n

\u8239\u6c34\u96c4\u592a\u306eDiadem\u5951\u7d04\u306f\u65e5\u672c\u306e\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u754c\u306b\u3068\u3063\u3066\u6717\u308b\u3044\u30cb\u30e5\u30fc\u30b9\u3060\u30022026\u5e74\u306fALW\u306eFranklin\u79fb\u7c4d\u3001Li-Ning\u306e\u7c73\u56fd\u53c2\u5165\u3001JOOLA\u96e2\u8131\u7d44\u306e\u5927\u91cf\u767a\u751f\u3068\u3001\u30d7\u30ed\u30d1\u30c9\u30eb\u5e02\u5834\u304c\u6fc0\u5909\u3057\u3066\u3044\u308b\u3002\u65e5\u672c\u306e\u30d7\u30ec\u30fc\u30e4\u30fc\u306f\u3001\u3053\u306e\u5909\u5316\u3092\u65b0\u3057\u3044\u30d1\u30c9\u30eb\u3068\u306e\u51fa\u4f1a\u3044\u306e\u597d\u6a5f\u3068\u6349\u3048\u3066\u307b\u3057\u3044\u3002\u8239\u6c34\u306eDiadem\u30b7\u30b0\u30cd\u30c1\u30e3\u30fc\u30e2\u30c7\u30eb\u306e\u767a\u8868\u306b\u3082\u6ce8\u76ee\u3060\u3002<\/p>\n

FAQ<\/h3>\n
\n
Q: Diadem\u306e\u30d1\u30c9\u30eb\u306f\u65e5\u672c\u3067\u8cb7\u3048\u308b\uff1f<\/dt>\n
A: Diadem\u306e\u30c6\u30cb\u30b9\u88fd\u54c1\u306f\u56fd\u5185\u30c6\u30cb\u30b9\u30b7\u30e7\u30c3\u30d7\u3067\u53d6\u308a\u6271\u3044\u3042\u308a\u3002\u30d4\u30c3\u30af\u30eb\u30dc\u30fc\u30eb\u30d1\u30c9\u30eb\u306f2026\u5e744\u6708\u6642\u70b9\u3067\u6d77\u5916\u901a\u8ca9\uff08diadem.com\u7b49\uff09\u304c\u4e3b\u306a\u8cfc\u5165\u7d4c\u8def\u3002<\/dd>\n
Q: \u8239\u6c34\u96c4\u592a\u306e\u6b21\u306e\u51fa\u5834\u5927\u4f1a\u306f\uff1f<\/dt>\n
A: He is seen as a strong candidate to compete in the PPA ASIA 500 Sansan Tokyo Open (scheduled for May). Check the official Pickleball Japan site for the latest information.<\/dd>\n<\/dl>","protected":false},"excerpt":{"rendered":"

Japan's No. 1-ranked Yuta Funamizu signs with Diadem. In 2026, with ALW's move to Franklin and Li-Ning's entry, the paddle industry's power map is shifting fast.<\/p>","protected":false},"author":1,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"ssp_meta_description":"","swell_btn_cv_data":"","pt_pr_sponsor":""},"categories":[],"tags":[],"region":[],"class_list":["post-3488","news","type-news","status-publish","hentry"],"acf":{"summary":""},"_links":{"self":[{"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/news\/3488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/comments?post=3488"}],"wp:attachment":[{"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/media?parent=3488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/categories?post=3488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/tags?post=3488"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/pickle-times.com\/en\/wp-json\/wp\/v2\/region?post=3488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}